Where the Soy Style Story Begins
Posted by Jessica, BiOH Polyols Marketing Manager on August 4, 2009
It’s been over a week since we wrapped up our Soy Style: Did you KnOH? campaign where we spent two weeks sharing some of the great stories from several manufacturers using foams with soy-based BiOH polyols. I hope you enjoyed an inside look at the latest styles and design while learning about sustainable features available in select furniture and mattress products. I loved reading the comments posted… from the male desire for “function over fashion” to “I’m so glad we’ve finally bid farewell to the belief that it has to be uncomfortable to be good for the environment.” Every insight was appreciated!
After constant connection to the online world during the contest, it was time to disconnect for a few days of vacation! I headed back to visit my family in Iowa… which was a pleasant reminder of where the Soy Style story all begins. See for yourself!
Maybe now you’ll consider planning your next vacation to Guthrie Center, Iowa – or your favorite midwest small town- to check out the beginning of Soy Style firsthand!




